Media forms and products in depth - Magazines

Differences between component one and component two:

• Component one, you are given unseen material. In component two, you do not.
• Certain industries are in component one, advertising and marketing, film industry, video games, radio, music videos and newspapers. They are the six things which could appear on component one. 
• In component one, there will be some unseen material. Some of the industries will not appear. There's a chance newspapers could show up, there's a chance they could not. It's all luck.
• Everything needs to be revised
• In component two, there will be;  magazines, online media and TV. These three will defiantly appear. 
• However component one, you do not need to go into as much detail. But in component two, you will need to go into significantly more detail.
• Component two is the harder exam as it requires more detail, and the mark scheme is much more harsher. 
• The questions for component one are not guaranteed to come up. 
• Component two, the questions are guaranteed.

These are the four types of question which could come up in an exam:

1. Media language - connotations, deeper meanings, close-up, coding etc
2. Representation - how the producer constructs a certain group of people. Ideological perspective is heavily related to representation 
3. Audience - people who consume the products, what they get out of it, etc
4. Media industries - facts and statistics, how much money did something make, how/what/why was it made, etc.

Magazines

• Many magazines have twitter pages, instagram accounts. This is digitally convergent technology.
• Magazines cost £5 or £6 on average. 
• It's quite a bit of money, which you could spend on other things.
• Magazines make money because of adverts. 30% of a magazine's revenue comes from adverts. 
• Magazine's with a glossy front cover, are literally called a glossy cover
• Vogue makes a lot of it's money off of adverts, the first 30-40 pages usually consist of adverts. If newspapers do not announce it is an advertorial, that is illegal
• 'Magazines are aspirational', magazines are like newspapers, but instead of throwing them away, you keep them. You keep them longer than you would keep a newspaper.
• So when we say 'aspirational' it means we're looking up to something or someone.
• It is aspirational because there are attractive people wearing very expensive clothes. They are often very aspirational.

VOGUE:

- Kendall Jenner, is staring directly into the camera. This is a replica of the poses on previous covers.

- The house style of the magazine has the same logo, composed in the same place, this is to keep familiarity with their audience. If they changed it, it could confuse readers.

- The camera-angle is a mid-shot, which allows the audience to see the mise-en-scene of her outfit, which is most likely expensive, indicating the target audience.

- The anchorage of the text, 'Kendall', helps to inform readers of the brand surrounding the celebrity posing for the front cover.

-Direct-mode-of-address , with Kendall staring directly to the audience, acts as symbolic coding for boldness and confidence, and therefore reinforces the idea that she is a proud feminist. This further constructs an identity for the audience, as the producer expects them to be female and confident in their gender.

- The inclusion of colours, such as white connote brightness and light, which reflects the magazine being a welcoming place for the audience, and reinforces the idea of confidence, as the mise-en-scene of the brightness suggests she wants the audience to look at her. The mise-en-scene of her outfit is a stereotypical representation of what people would wear in this season, and therefore communicates to the audience that this is